The franchised business is the operation of one or more bakeries specializing in hand rolled soft fresh-baked pretzels.
Company Background
Mama Fu's is a Pan-Asian restaurant with a mission to bring the flavors of Asia to America. We offer fresh, fast food in an environment that is designed for customers on the go. With our emphasis on quality and quick service, we have developed a concept unlike any other Asian restaurant in America today.
Franchise Opportunity
Owning and operating a restaurant can be a daunting task. There are so many things to think about - from the food you serve to the d?cor of your space. It's hard to know where to start, and it's easy to feel overwhelmed. You want your restaurant to be successful, but you're not sure what steps to take first. Mama Fu's is here to help. We offer a wide variety of Pan-Asian cuisine that is freshly prepared each day. Our restaurants are designed with franchising in mind, so you'll have everything you need to get started. Plus, our team is available 24/7 for support and guidance.
Corporate Structure
We were organized in California on August 7, 1995. Our principal business office is at 35 Hugus Alley, Suite 300, Pasadena, CA 91103. In 2007, by means of a merger into us of a subsidiary of our purchaser, we were acquired by Pretzel Holding Corporation, a wholly owned subsidiary of Pretzel Parent Holding Corporation, both Delaware corporations. Pretzel Holding Corporation, our parent, is now our sole member. Levine Leichtman, an investment company, is the controlling shareholder of Pretzel Parent Holding Corporation. The principal address of all three companies is 335 North Maple Drive, Suite 240, Beverly Hills, CA 90210.
Earnings Transparency
7 /10
This Franchise discloses slightly more information about the financial performance of their franchisees compared to other franchises in the same industry
Why do some franchises disclose more than others?
There are many reasons why a brand may choose to not include item 19 on their FDD: they could be a newer franchise, they may be in a unique industry that is not super profitable or well-known yet
Financial Performance of "Standard" Units
Average Revenue Per Unit
Compared vs. QSR Industry
$675,169 / unit
Franchise Type: Standard
Average Revenue During 2019
$675,169
$369,349 Industry Low
$2,179,984 Industry High
Average Gross Profit Per Unit
Compared vs. QSR Industry
$535,590 / unit
Franchise Type: Standard
Average Gross Profit During 2019
$535,590
$318,704 Industry Low
$1,037,519 Industry High
Franchisee Attrition
10 /10
This franchise's rate of attrition in 2023
of 0.00%
was
Lower
than the 8% in the QSR industry. Generally speaking, a higher rate of attrition represents a less stable franchise system and a lower rate of attrition indicates a more successful system
What's Included in franchise attrition?
We define the franchisee attrition rate as the sum of terminations, re-acquisitions by
franchisor, non-renewals, and ceased operations, divided by the number of outlest at the start of the year.
It is a strong indicator of the strength of the underlying operating model
Franchise Types Available
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Type
Investment
Fees
Employee Contact Database
#
Name
Position
Phone Number
Email Address
Franchise Disclosure Documents
FDD
Effective Date
Distribution of Wetzel's Pretzels Franchisees
Wetzel's Pretzels Franchise System Development in 2021
FAQ
How much investment do I need to start my own Wetzel's Pretzels business?
Franchisees typically require at least
$162,600 to
$585,350 investment to get their
Wetzel's Pretzels business started
What are the initial franchise fees for Wetzel's Pretzels?
Franchisees typically need to pay at least
$13,500 in fees directly to
Wetzel's Pretzels in order to earn the right to launch their business
How much money can I make with a Wetzel's Pretzels franchise? What are
the average revenues for a typical Wetzel's Pretzels business?
We estimate that the average revenue of an individual
Wetzel's Pretzels unit is approximately
$675,169. We based this on Item 19 in franchise disclosure
document
How long do I need to commit to running a Wetzel's Pretzels unit? What
is my contractual commitment?
Wetzel's Pretzels franchisees are typically required to sign up to a
10 year contract initially. The renewal length
is 10 years. You can of course exit early but
don’t expect to get any refund!
Accessibility
9 /10
The Franchisor's investment costs ranges from
$162,600 to $585,350
which is
Much Lower
than the $619,545 to $1,693,635 average in the QSR industry
What determines the investment cost?
Item 7 of the Franchise Disclosure Document lays out the full list of initial investment costs, including the fee payable to the franchisor, security deposits, equipment, professional fees etc
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